Equine Web Services and Internet Advertising, Equestrian Marketing Services, Premium Horse-related Directory Links with an Associated Business Resource Guide, Newsletter Advertising and Equine Classified Ads. And, Blog Advertising! Great Pricing! Great Visibility!

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Please contact us at mktg@horsesinthesouth.com for our current Media Guide, Advertisings Specials and Marketing Packages.

Use Display/Branding Ads to Leverage Online Shopping - Despite the economy, the holiday season stimulated a great deal of online shopping and research among consumers, whether they ended up purchasing online or in stores (or at all!). This activity of searching and researching online produces special opportunities for marketers to reach consumers with ads—just as they are in-market. What’s more, during really tight times, consumers tend to eliminate impulse purchases and instead restrict themselves to considered purchases. This plays strongly to the Internet, which lends itself toward well-thought-out, highly researched decisional buying. We are here for you. We can set your advertisment up so that you will gain the exposure that you need to exceed, and still keep within your budget!

Let us design a niche banner for you. Being a familiar name takes you miles closer to closing a sale. People like to buy from companies they've heard of. It turns out that this is an overlooked benefit of banner ads. Banner ads are fairly worthless in terms of generating clickthroughs... you have to trick too much and manipulate too much to get clicks worth much of anything. But, if you build ads with no intent of clicks, no hope for clicks... then you can focus on ads that drill your name or picture or phrase into a consumer's head. 100 impressions and you're almost famous. A household name. Not for everyone, but for people who matter.

Let us design your banner for you, if you don't have a banner. The banner design cost is based on its complexity (averages around $110-$130 for an animated leaderboard), but you get to KEEP the banner to use anywhere else you want.

We have a banner ad server program that can track your click-throughs and how many times your banner was viewed. Ask for our Media Guide or our current sales and specials we are offering as these will change from time to time.

We also can track how many times someone has clicked on your article or press release in our custom-designed Content Management System. I believe we are unique in that respect, especially in the equine industry!

• Click here for our updated Media/Rate Guide with ROS and Channel Banner display that includes pricing for 125x125 banners on our blog, AHorseBlog.com. We can even set up a special package for you to best advertise your service, supplies, products or event. Limited time offer - reduced pricing due to a site redesign!
• Banner Advertising Request Form (Are you checking this out? If not, you may be missing out...)

Our Directory is one of the most visited channels on our site, so you want to be sure that you add your website. Our website Links section is now a Premier Directory & a Resource Guide to give you a more extensive listing for your website to include your logo or a 250 X 250 pixel sized logo/business image that is completely updatable by YOU at any time including your VERY detailed listing about your site and services/products, plus now you can add your listing to multiple categories! Your Premium listing is like a mini webpage for you and you can currently be listed for FREE in the business Resource Guide. Send us your advertorials, press releases or articles to news@horsesinthesouth.com or news-ed@horsesinthesouth.com for the corresponding Resource Guide.

PREMIUM Directory listings have the share bookmarklet. Use our social media Share bookmarklet to add your PREMIUM Directory listing to your Facebook account, to your Twitter account, LinkedIn, Digg and any other social networking site that you belong to. Be a part of Web 2.0 and viral networking. We will even do add your listing for you to our own accounts as we see your PREMIUM listing go into our database. Ask your friends to do this too!

As a unique service that our Premium Directory Listing gives you, it is not necessesary to have a website to have a Banner Ad - we can link to an email address or link to your Premium Directory Listing which is like a mini-webpage for you! The banner that we display for you can be a static (non-animated) banner or we can display an animated banner at no extra charge. We also provide text box advertising.

We send out newsletters to our subscribers that gives you an overview of interesting articles we have that you may have missed or are important, special event advertising, educational, equine assistance and disaster support, and more. We include our Sponsors and advertisers, many of those that also have banner ads with us as we believe that it is important to reach people as many ways as you can with your sales message, event or notification. Contact news-ed@horsesinthesouth.com for imformation on newsletter advertising or request our Media Guide from mktg@horsesinthesouth.com.

Be sure to sign up for our newsletter for the coupon code or subscribe to our blog's Feedburner RSS feed so that you get notified when we send out infomation about a sale/special.

HorsesintheSouth.com has been given the privilege of being a CO-BRAND site with Equine.com to provide you with a HUGE network of classified ad buyers and sellers, so we are now HorsesintheSouth.Equine.com for your classifieds.

When you place an ad on HorsesintheSouth.Equine.com, your classified ad becomes part of a network of over 25 sites.  So rather than listing your ad on one site, you have now placed an ad on over 25 horse organizations such as the AQHA, USDF, and USHJA!

HorsesintheSouth has its own Cafepress store where you can purchase items with our colorful logo on them. Click here to go to our store.

Ask Not What They Can Do for You, Ask What You Can Do for Them

Creating a website that generates new sales and new leads is all about your customers. What matters is what happens when they step inside your online shop. Do they buy or not? You can create a website that ensures they do buy, and often!

Make sure your website grabs their attention, encourages them to take action, speaks their language, gets personal, keeps it simple, adds value, stays relevant, projects credibility and treats them right.

The above is an excerpt from a website, Marketing Breakthroughs that I think is very appropriate. I have added this because we are going back into the processes of designing websites for our equestrian clients so that we can assist you in getting your website seen in today's tough economy. Read more in my Editorial>

Much effort goes into developing your site or pages. Get our expertise to provide you with the know-how on the tips and tricks in marketing your service or product on the Internet. Save $$$ in advertising rates and reach a huge audience. We will walk you through the process and custom-design your website to meet your needs.

We now are offering websites designed using Wordpress as a CMS and a blog package. It is much easier on all of us to implement and you can update it yourself. Wordpress.org has become a main choice of many large website designs since there is such a large user community to provide you with theme designs ans support, plus many books are written on how to use it. It does require some technical knowledge to set it up and soe to maintain it, but in the long run, we feel it is the best way to go for new website designs. See below for the PDF for our pricing, although that can vary depending on what theme we use and how complex the website needs to be, so we still will need to discuss details with you about your requirements.

This is a new service we are offering to our equine customers! Get in on the Web 2.0 phenomenon with your very own custom-designed hosted blog that includes many powerful plugins, including those for social networking like for Twitter, FaceBook, MySpace, Digg, et al. This is the wave of the future and the search engines, especially Google and Bing, love a blog.

Plus, you can have a Feedburner account so people will be notified when you as a publisher of your blog, adds new posts to your blog's content. This is really cool!

What is so great about having your own blog? YOU can add/change your very own posts (text) and images. Is your website designer too expensive or too busy to update your website and you have new pictures of your horses for sale that need to be online like now? Well, this is the way to do it. Do you have a sale that you need to tell people about? A new service? Or just to write someting about yourself or make some comments that you want other people to read.

The combination of your own customized blog along with your Twitter, FaceBook or other social networking accounts is the fastest way to get your information out to the 'intertubes'. We will even help you set up your Twitter account and follow equine people and a Facebook account and find friends. By publishing our AHorseBlog.com posts to our Facebook accounts (combined 8,000 friends) and our Twitter accounts, we get hundreds of views a day on these posts and literaly thousands of inbound links. This is a great way to drive traffic to you blog site!

Read the Simple Twitter Tips that Attract Clients and Partners article from Site Pro News.

If you have good content to share with others, we can even cross post your blog content on our blog by re-blogging.

Download the blogger package document. Costs as subject to change in either direction, e.g., more or even less! Contact mktg@horsesinthesouth.com or for further information about our pricing and details.

For additional target marketing services, contact us at mktg@horsesinthesouth.com to request more information on our web services to help you to Establish Your Presence™ on the Internet with our 'Southern Source for Everything Horse'™.  We can get your business to where you want it to be with "killer" marketing tips and repeat customers! We create original, high-quality designed web pages, ensuring that your business will be represented in the most professional appearance and design. Our prices are competitive, especially for the quality of work that you receive. 

Let HorsesintheSouth.com help you take your business online. We will provide you with a professional, functional and attractive website/blog. Send an email to webmaster@horsesinthesouth.com to request more information on our web services. Ask us about the huge inventory of domain names that we have, too!

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We accept checks, Visa & MasterCard via our online secure credit card process (click here for the Payment page) or send us a payment via Paypal to Pay@HorsesintheSouth.com or we can request a payment from you via Paypal and you may pay using a credit card (this works all over the world, too!). You do not need to have a Paypal account to pay using Paypal.

Make your checks out to:

Synergy, Et Cetera Web Design, Inc.
4410 Bondarenko Rd.
Keystone Heights, FL 32656

Synergy, Et Cetera Web Design, Inc. Does Business As (DBA) HorsesintheSouth.com. You may contact us by phone at 352-473-5205, 904-571-5561 (cell).